Cookie Policy

This Cookie Policy explains how MediaAlta Ltd (“we”, “our”, or “us”) uses cookies and similar technologies when you visit and interact with our website. By continuing to use the site, you consent to our use of cookies as outlined in this policy.

Cookies play an essential role in improving your browsing experience, helping us understand how our site is used, and enabling certain functionalities.

1. What Are Cookies?

Cookies are small text files placed on your device by websites you visit. They store information that allows a website to remember your actions or preferences over time. Cookies can be used for a wide range of purposes, such as enabling website functionality, enhancing security, improving user experience, and measuring performance.

Cookies are not programs or software. They cannot access data stored on your device or install anything. They are used solely to identify your browser or device and deliver a more customized experience.

2. Categories of Cookies We Use

We use different types of cookies to provide a secure, effective, and personalized experience on our website. These include:

a. Strictly Necessary Cookies

These cookies are essential to enable core features of the site, such as page navigation, form submission, and secure areas. Without these cookies, some parts of the website may not function properly.

b. Performance and Analytics Cookies

These cookies collect anonymous data about how visitors interact with our website. This may include information about the pages you visit, how long you spend on each page, and any errors encountered. This data helps us understand usage trends, improve performance, and enhance content.

c. Functional Cookies

These cookies allow the website to remember your choices and preferences, such as your language selection or previous settings. They contribute to a more personalized and consistent user experience.

d. Targeting and Advertising Cookies

These cookies are used to deliver advertising that is more relevant to you and your interests. They may be placed on our site by third-party advertising networks. These cookies remember your visits to our website and may be used to build a profile of your interests and show you targeted ads on other websites.

3. How We Use Cookies

MediaAlta Ltd uses cookies to:

  • Ensure that our website functions as intended
  • Understand how users engage with our content
  • Monitor website performance and usability
  • Provide a personalized browsing experience
  • Support marketing efforts and optimize advertising strategies

We do not use cookies to collect personally identifiable information without your explicit consent. The information we collect is typically aggregated and used to enhance the website’s performance and design.

4. Third-Party Cookies

Some cookies on our site may originate from third-party services we use to analyze website traffic, enable embedded media, or deliver advertising. These external services may collect data independently through their own cookies and tracking technologies.

While we strive to work only with trusted providers, MediaAlta Ltd does not control the cookie practices of third parties. We recommend reviewing the privacy and cookie policies of any third-party services you may interact with while using our website.

5. Managing and Disabling Cookies

You can control the use of cookies through your browser settings. Most browsers allow you to:

  • See what cookies are stored and delete them
  • Block all cookies or specific types of cookies
  • Set preferences for certain websites

Instructions for managing cookies vary by browser, but most include options to reject cookies altogether or to receive alerts when cookies are being used. Please note that disabling certain cookies may affect the usability and functionality of our website.

For the best browsing experience, we recommend allowing at least the essential cookies that enable site functionality.

6. Data Retention

Cookies may be set to expire after a specific time. Some cookies are deleted automatically when you close your browser (session cookies), while others may remain on your device until manually removed or until they expire (persistent cookies). We periodically review and manage our cookie usage to ensure relevance and compliance.

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, applicable laws, or our operational practices. Any changes will be posted on this page. Continued use of the site after updates are made will be considered your acceptance of those changes.

We encourage you to revisit this page periodically to stay informed about how we use cookies.